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Distinguishing Event Spectator Spending Profiles:Projected Impacts of the 2009 U.S. Open Golf Championship
economic impact sporting events sport tourism
2009/12/16
Spectators at mega-sport events are an aggregation of
market segments with distinct consumer behaviors. Relatively
few economic impact studies have distinguished spectator
market segments or the ev...
Spectator Perceptions of Security Management at a NASCAR (National Association for Stock Car Auto Racing) Event
Spectator Perceptions National Association for Stock Car Auto Racing Security Management
2009/9/3
Major U.S. sporting events constitute potential terrorist targets (Lipton, 2005). Since 9/11, more money has been spent on security at events (Hall, 2006). This study investigated spectators’ percepti...