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Why, how, and under what conditions do firms respond to supply chain disruptions?These are important questions, given that firms around the world are increasingly exposed to disruptions that impede th...
This study adopted terror management theory (TMT) to explore why people engage in materialistic consumption. By using survey data from a representative sample of the U.S. adult population, the inf...
In this post dot-com era, much e-commerce activity now arises from established firms with traditional physical outlets. Despite the growth in such click and mortar approaches to e-commerce, little res...
Product innovation or business innovation? What should companies follow? Based on products and business innovation concepts and Concurrent Engineering (CE), Integrated Product Development (IPD), Stag...
Commodity industrial products are no longer self-selling ticket items for manufacturers. Such manufacturers need to assess their value chain from a total cost ownership perspective for both their ...
Customer value is understood as one of the constructs that best explains consumer decision making. Its proposal is to understand how consumers translate product or service characteristics and conseque...
This study adopted terror management theory (TMT) to explore why people engage in materialistic consumption. By using survey data from a representative sample of the U.S. adult population, the influ...

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